Joel is a programming genius that specialises in software design and programming. He has an MSc in Media Technology from KTH Royal Institute of Technology in Stockholm, completing a Master thesis in the programming of advertising systems on set-top-boxes for Videoplaza and Ericsson.
Since then, Joel has founded three companies and worked as a consultant in web and systems programming. He is the force that was able to use Mike Odin’s cutting edge algorithm to develop what was to become Loop54.
At Loop54, Joel develops new algorithms to make sure the search engine can understand what users are looking for.