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A blog about e-commerce site-search, personalisation and CRO.

Our search experts share their expertise and insight into product discovery and machine learning for e-commerce

How Machines Make Decisions with Less Data

The term artificial intelligence (AI) describes the process by which a machine simulates the human mind to make decisions.


New Download: M.nu Increases its Average Order Value by 61% Using Loop54

Established in 2006 in Linköping, Sweden, M.nu began life as a hobby project for founder Erik Freiholtz. Erik had a keen


9 Tips on Increasing E-commerce Conversion Rate Optimisation

Getting loads of website traffic is great, but if that traffic doesn't convert into something concrete, like a sign-up,


Why Site-Search Can Help You Narrow the M-Commerce Conversion Gap

The e-commerce market has undergone significant growth in recent years, diversifying away from the traditional PC approach


Why is E-commerce Customer Experience Still So Poor?

Regardless of your industry, customer experience (CX) reigns supreme. Why? Because customer satisfaction and business


Enhance Your Magento Search in 5 Easy Steps

Magento is a popular e-commerce platform, but optimising its built-in search engine can be tricky. Here are five top tips


Commerce, E-Commerce, M-Commerce – What’s Next?

Innovation has long been the life-blood of commerce, and technology its catalyst and conqueror.


Why Personalisation Should Drive your E-Commerce Site-Search

Personalisation is a term now deeply engrained in the fibres of the marketing sphere – its value evidenced through


New Download: Everything You Need to Know About Faceted Search

Are you aware of all the ways faceted search can benefit your business? Don't worry if not, our new, free e-book explains


Learn How to Tackle the Biggest Site-Search Design Challenges

Our new guide explores some key hurdles you'll likely run into when designing your site-search – and explains how to


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