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A blog about e-commerce site-search, personalisation and CRO.

Our search experts share their expertise and insight into product discovery and machine learning for e-commerce

On-Site Search Needs to Understand Intent and Long-Tail Keywords

If people were all the same – talked the same way, acted the same way and understood everything the same way – building


Get Your Out-of-Stock Pages Ready For Holidays

How to Make the Most of Your Out-of-Stock Pages for Holiday Sales

Out-of-stock pages are both a gift and a curse for


7 Tips for Improving Product Discovery During the Holidays

For the 2017 holidays, sales are expected to beat previous year's totals by 3.6-4 percent, potentially reaching $682 billion


6 Questions Every SEO is Tired of Hearing

If you work with SEO, you’ve heard it all before. Whoever you work with and whatever site you’re optimizing, these


3 Things E-commerce Businesses Need to Know About AI

Over the last couple of years, buzz words among online retailers have been personalization, natural language processing,


Create a Measurable Content Strategy in Five Simple Steps

Everyone knows that content is important for a website, but few website owners have a strategy for creating it. On one


How to Build User-Friendly Product Listings

If you operate an e-commerce website, always ensure your product-listing pages contain the right attributes. A large


Marketing Through Social Platforms

Retailers and brands are leveraging social platforms to find innovative approaches to promote their products and services.


New E-Commerce Models 2017

E-commerce has grown and changed since its humble beginnings in the early 1990s. Today, people can purchase nearly


6 Ways to Measure the Quality of Your E-Commerce Site-Search

There are 6 quick and easy ways to measure the quality of your on-site product search. If any of these metrics are


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